Public view - what did the public think of Audi's latest ad?

Viewers has a positive response to Audi's latest ad but some found the message behind the ad unclear.

The ad showcased the new R8 Spyder model but viewers were more quick to comment on the sound track of the ad and the 'arty' direction.

View the original ad here

Video produced by Vox Pops International on behalf of Campaign.

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United Kingdom, Autos, Vox Pop, Ad campaign, Research & Data, Television campaign, Marketing, Public view, Audi, Global