Euro RSCG London has created a TV campaign with an olympic theme as EDF energy prepare to launch Green Britain Day on July 10th to raise awareness of how the 2012 London Olympics can effect climate change.
Showing a film reel from London in 1948, Euro RSCG invoke a poignant message of how even at war, Britain can rally together for the greater good.
Released: 16 June 2009
Project name
Green Britain Day
Client
edf energy
Creative agency
Euro RSCG London
EDF Energy, the UK energy supplier, has launched an energy monitor and appliances controller with a TV ad campaign featuring 'The Waltons' family.
EDF Energy is encouraging Britons to go 'green' through a campaign that aims to rally the nation to rise to the challenge of living a greener, lower carbon lifestyle.
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