M&S is celebrating its 125th year on the high street with a new campaign showing how the store has delivered 'quality worth every penny' since 1884.
The ad, created by RKCR/Y&R, is fronted by Twiggy, who first appeared in an M&S commercial in 1967.
Released: 18 May 2009
Project
Quality Worth Every Penny
Client
Steven Sharp, executive director marketing, M&S
Creative team
Pip Bishop and Chris Hodgkiss
Media agency
Walker Media
Director
Steve Reeves
Production team
Another Film Company
Exposure
TV
The Hollywood actor Ryan Reynolds and Burberry model Rosie Huntington-Whiteley front Marks & Spencer's autumn 2011 campaign by Rainey Kelly Campbell Roalfe/Y&R, shot by the photographer Greg Williams.
Marks and Spencer's is launching a spring clothing campaign, with a 50-second TV ad by RKCR/Y&R, showcasing new product lines and the new "only at your M&S" slogan.
© Haymarket Media Group Ltd.