Discovery Channel 'i love the world' by 72 and Sunny
TV campaign for Discovery Channel.
Video 1: I love the world
Video 2: Have you ever
Video 3: Favourite Memories
Video 4: Money
Video 5: Laika
TV campaign for Discovery Channel.
Video 1: I love the world
Video 2: Have you ever
Video 3: Favourite Memories
Video 4: Money
Video 5: Laika
Released: 15 April 2008
Project name
60 “I Love the World”
Brief
To position the network as The World’s Biggest Fan of The World
Copywriter
Jason Norcross
Art director
Bryan Rowles
Production company
Saville Productions, [Outsider / Santa Monica, CA]
Director
Allan Grouier, [James Rouse]
Editor
Graham Turner