Oasis 'hospital' by Mother
Mother has launched the fourth in its series of Cactus Kid ads, encouraging viewers to vote on what will happen in the final part.
Latest Cactus Kid Oasis ad to drive online vote
Mother has launched the fourth in its series of Cactus Kid ads, encouraging viewers to vote on what will happen in the final part.
Latest Cactus Kid Oasis ad to drive online vote
Released: 27 August 2008
Project
Run, Cactus Kid, Run
Client
Caroline Bonpain, senior brand manager, Coca-Cola UK
Brief
Drive affinity and awareness of Oasis by making its point of view famous "for people who don't like water"
Creative agency
Mother
Writer
Mother
Art director
Mother
Planner
Mother
Media agency
Vizeum
Media planner
Chris Stephenson
Production company
Independent
Director
Mike Maguire
Editor
Marshall Street
Post-production
Munky
Exposure
TV, outdoor, online