Comedy Central 'siesta' by Wieden & Kennedy São Paulo

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Wieden & Kennedy São Paulo has launched its first campaign for Comedy Central Latin America.

Guillermo Vega, Wieden & Kennedy São Paulo’s executive creative director, said: "The idea is simple: make TV viewers laugh and remind them how good it feels to watch Comedy Central shows, which are 100 per cent humour."

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Released: 14 August 2012

Credits

Product
 Institutional
Executive creative directors
 Icaro Doria
Guillermo Vega
Copywriter
Hernan Rebalderia
Art director
 Santiago Dulce
Agency producer
 Endy Hedman
Creative VP comedy central
Sean Saylor
Creative director Comedy Central
 Hernan Damilano
Account supervisor
 Paula Obata
Planner
 Tiago Pereira
Production company
 Hungry Man
Director
 Bryan Buckley
D.O.P.
 Scott Henriksen
Editor
 Carlos Arias 
Editing company
 Rock Paper Scissors
Executive producer
 Dan Duffy
Producer
 Mino Jarjoura
Post-production
 The Mill
Music
 Beacon Street Studios
Sound design/arrangement
 Charlie Keating
Locutor (voiceover)
 Heard City    
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