Budget Rent-A-Car 'the squad' by Atomized Entertainment

Budget Rent-A-Car is sponsoring an online series following the selection process for the Great Britain men's rowing "sweep" squad for London 2012.

The twice-weekly web broadcasts started this week and will end in April with the announcement by the Team GB rowing team of the crews for the pair, four and eight boats.

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Video, Budget Rent-A-Car, Web, Autos, Sponsorship agency, Digital Media campaign, London 2012, Olympics, Atomized Entertainment, United Kingdom, Agency, Ad campaign, Agencies, Digital marketing, Global

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