Pacific Standard Time 'Ice Cube celebrates the Eames' by TBWA\Chiat\Day
TBWA\Chiat\Day Los Angeles has created a campaign starring Ice Cube to promote Pacific Standard Time: Art in LA 1945-1980 - a six-month celebration of the birth of the city's art scene.
The work includes films of modern-day pop culture figures conversing with artists featured in the art event.
It follows a previous spot with the actor Jason Schwartzman and the artist John Baldessari.
