Powerade has launched a new campaign for its Powerade Energy drink.
A 30-second execution created by Mother London aims to bring to life the ‘race’ in people’s daily lives as Powerade Energy drives them to win at every step.
Released: 27 June 2011
Powerade, a sponsor of London 2012, is launching an on-pack promotion, giving away a Powerade Olympic Games Sports Bottle free with every purchase.
Coca-Cola has enlisted world and European heptathlon champion Jessica Ennis to promote its new calorie free fitness drink Powerade Zero.
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