Public View - Is the public cheered by the new Morrisons ad?

The vast majority of people surveyed liked the cheerful tone of the new Morrisons spot by DLKW Lowe, saying it delivered a clear message on what the supermarket is all about.

However one person thought it was overly cheesy and another thought Freddie Flintoff was not a good match with the brand.

Watch the ad here.

 

 

Video produced by Vox Pops International on behalf of Campaign.

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Keywords:

Public View, Grocery Food, Food & Drink, Autos, Soft Drinks, Retail, Television campaign, United Kingdom, Media / Entertainment, Alcohol, Supermarkets, Ad campaign, Radio, Cheestrings, Global

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