Fallon and the BBC have created a new campaign to promote BBC Radio 2's Electric Proms.
The three-night live music event dedicated to creating new moments in music starts on October 28th with headline performances from Elton John, Robert Plant and Neil Diamond.
Released: 22 October 2010
The BBC has launched its new national TV and radio campaign for its 2011 Proms, the first for the corporation by Karmarama since winning the business earlier this year.
The BBC is launching daily TV ads for Radio 5 Live, based on the day's content.
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