Gatorade 'Axe' by BBDO Argentina
Gatorate has released a new spot to show it's the sports drink for athletes everywhere.
The ad introduces Axe the footballer, a fierce but less-than-stellar weekend warrior.
Gatorate has released a new spot to show it's the sports drink for athletes everywhere.
The ad introduces Axe the footballer, a fierce but less-than-stellar weekend warrior.
Creative agency
BBDO Argentina
Copywriter
Rodrigo Grau / Ariel Abramovici
Art director
Ramiro Rodriguez Cohen / Bruno Acanfora
Planner
Florencia Leonetti
Producer
Veronica Zeta / Carlos Cavaciocchi
Media agency
Relator
Production company
rebolucion
Director
Luciano Podcaminsky
Editor
Diego Panich
Post-production
Metrovision
Audio post-production
No problem
Exposure
National television