Premier Inn 'weekends' by RKCR/Y&R
Premier Inn has launched a new TV ad as part of its long running campaign featuring comedian Lenny Henry.
The budget hotel chain is aiming to encourage Brits to make the most of their weekends.
Released: 25 May 2010
- Agency: RKCR/Y&R
- Advertiser: Premier Inn
- Creative Type: Television
- Sector: Travel / Leisure Hotels
- Country: United Kingdom
Credits
Creative director
Mark Roalfe
Copywriter
Ted Heath
Art director
Paul Angus
Planner
Jeremy Poole
Agency producer
Katy Hampson
Media company
Zenith
Media planner
Lucy Feakins
Production company
Weilands
Director
Paul Weiland
Editor
Sam Sneade, Speade
Producer
Ivana Bohuslavova
