Aunt Bessie's 'Margaret and Mabel' by VCCP
Agency: VCCP
Rating: 5.0
PepsiCo UK promotes marketer Ian Ellington to Walkers general manager role
By Joe Thomas, marketingmagazine.co.uk, Tuesday, 20 October 2009 09:00AM
LONDON - PepsiCo has promoted Ian Ellington, Walkers vice-president of marketing, to the role of general manager of Walkers Snack Foods.
He replaces Richard Evans, who became president of PepsiCo UK and Ireland in August, after Salman Amin was promoted to the global role of executive vice-president of sales and marketing.
Ellington, who joined PepsiCo in the summer of 2008, oversaw the launch of Walkers' 'Do Us a Flavour' campaign.
Prior to taking up his role at PepsiCo, he was head of strategy at Mars UK, where he spent 17 years. His other roles at the company included UK head of marketing for bitesize, boxed and tablet.
This article was first published on marketingmagazine.co.uk
Additional Information
Campaign Jobs
- Digital Account Director - Creative Agency - London Sphere Digital 50-70k +bonus +benefits, London, South East
- Managing Director - Equity potential DU Group £120,000 - £150,000, South Oxfordshire
- Graphic Designer CitNOW £25,000-£35 000pa, Wokingham, Berkshire
- Senior Account Director or Group Account Director, Social / Digital, £60k - £70k, Old Street Agency MODA consult up to £70k + excellent benefits, Central London, Old Street
- Agency Candidates Required Michael Page Digital GBP25000 - GBP50000 per annum, Guildford
Highest rated
Most viewed
- Blippar connects disjointed families, says MEC executive
- Campaign Viral Chart: Samsung scores hat-trick in tech-heavy chart
- Heinz brings back invisible bottle of tomato ketchup
- Polycell gets cheeky in crack-filler campaign
- Initiative scoops Amazon global media business
- Marks & Spencer loses AdWords battle to Interflora
Most commented
-
Forget the digital cluster bomb – be more like Bob
It’s said that the average person is exposed to 30,000 marketing messages a day. To me that’s worrying news for us marketers – especially if it’s your job is to build marketing relationships with consumers.
