campaignlive.co.uk, Thursday, 09 July 2009 06:00AM
View our picture gallery above.
See the full feature, with lowdowns of all these creatives in this week's Campaign magazine.
Adam Chiappe & Matt Saunby
Abbott Mead Vickers BBDO
Favourite ad: "We haven't made it yet"
Sam Oliver & Shishir Patel
Favourite ad: VW 'nightdrive'
Favourite ad: Honda 'grrr'
Rob Potts & Andy Jex
Saatchi & Saatchi
Favourite ad: Radio 1Xtra 'street music'
Simon Labbett & David Gamble
Favourite ad: Guinness' first ever website
Matt Doman & Ian Heartfield
Beattie McGuinness Bungay
Favourite ad: Guinness 'noitulove'
Chris Bovill & John Allison
Favourite ad: Skoda 'cake'
Ben Tollett & Emer Stamp
Adam & Eve
Favourite ad: "We don't have a favourite"
This article was first published on campaignlive.co.uk
Annie Leibovitz explained the art of bringing a story down to a single moment, and shared the inspiration behind the campaign she created with Disney making tales as old as time relevant to today. We heard from Astro Teller, Captain of Moonshots at Google (yes, really) reinforcing the importance of storytelling in driving audacious invention. Mother warned us to hang on to the joy of craft and keep our brains happy in order not to become advertising douchebags. And Facebook discussed scalable creativity.