The Week: People news - Geoff Seymour dies at 61
Campaign, Friday, 16 January 2009 12:00AM
Geoff Seymour, the first advertising creative to earn £100,000, has died after a long battle with illness.
After finding fame as the writer of the Hovis commercial featuring a boy on a bike and for coining the "Reassuringly expensive" line for Stella Artois, Seymour went on to lend his name to the "Seymour", adland's long-established term for a £100,000 pay cheque. Seymour, who was 61, is survived by his wife, Fiona, and his son, Sid, 19. A memorial service will be held in February. Anybody wishing to attend can contact fionaseymour@pomegranate.com.
This article was first published on Campaign
Related articles
Additional Information
Campaign Jobs
- planning Director Twist Recruitment £80000 - £100000 per annum, London
- Digital Account Manager [Beauty Account] - Excellent London Agency - to £30k Fill Recruitment Ltd to £30k + great benefits, Central London
- Account Manager - Superb Central London Agency - to £30k Fill Recruitment Ltd to £30k, Central London
- Trading Sales Mnager, major RTB platform Ultimate Asset £40000 - £50000 per annum + +20-30k bonus, London
- Agency digital trading desk Account Manager Ultimate Asset £40000 - £50000 per annum + agency bens, London
Most viewed
- Nature Valley awards integrated business to start-up
- LMFM challenges bakers to be Brave on World Baking Day
- Samsung strikes placement deal with The Wanted
- Blippar connects disjointed families, says MEC executive
- Fans take on Jo-Wilfried Tsonga in Twitter-powered tennis game
- Jaguar readies global campaign for F-Type launch
Most commented
-
What we can all learn from how Daft Punk won the web
For an industry supposedly in demise, the music business is leading the way when it comes to generating social currency. And, for the savviest of social marketers, generating sales as well.
