Aunt Bessie's 'Margaret and Mabel' by VCCP
Agency: VCCP
Rating: 5.0
By Sara Kimberley, campaignlive.co.uk, Thursday, 14 February 2013 08:00AM
John Perkins: promoted to MD
Perkins will be responsible for the day-to-day running of the shop, after Nolan’s move to chief client officer last year.
He will report to Nolan and work with the chief creative officer, Rik Haslam, and the customer experience director, Gavin Hilton.
Perkins has been at Rapp since 1996 and was promoted to managing partner in 2008. He joined the agency’s executive board last year.
As the managing partner, Perkins has led the growth of Rapp’s healthcare division, which has clients including GlaxoSmithKline, Pfizer, SCA and Bayer.
Nolan said: "This promotion is a result of the role John has played in creating a real step change in the agency’s overall direction."
This article was first published on campaignlive.co.uk
Day two dawned….and with it another migration back to the Palais.
Annie Leibovitz explained the art of bringing a story down to a single moment, and shared the inspiration behind the campaign she created with Disney making tales as old as time relevant to today. We heard from Astro Teller, Captain of Moonshots at Google (yes, really) reinforcing the importance of storytelling in driving audacious invention. Mother warned us to hang on to the joy of craft and keep our brains happy in order not to become advertising douchebags. And Facebook discussed scalable creativity.
Read more on Chronicles of Cannes – Day Two: The Redux…