Weapon7 selects Robinson for partner role
By Anne Cassidy, campaignlive.co.uk, Thursday, 06 December 2012 08:00AM
Weapon7 has hired Anomaly's Matthew Robinson as its managing partner.
Robinson, the head of business development at Anomaly, will report to the chief executive of the Omnicom-owned Weapon7, Adam Graham. The pair had previously worked together at the Rainey Kelly Campbell Roalfe/Y&R shop Saint.
In his new position, Robinson will be responsible for leading Weapon7’s new-business function, as well as managing the agency alongside Graham.
Robinson has been the head of business development at Anomaly since 2010 and oversaw account management and new business.
Before that, he was a board director at RKCR/Y&R, heading up the Lloyds account across the main agency as well as Saint.
Robinson started his career at Saatchi & Saatchi, where he led new business and account management at Team Saatchi, among other roles.
Graham said: "In hiring Matthew, we’re reuniting a very effective management team, with a proven track record of helping clients develop their brands. Weapon7 are enjoying a strong end to the year with several new-business wins, so look set for big things in 2013."
Weapon7 was realigned into Abbott Mead Vickers BBDO in September last year. Graham now reports directly to the group chairman and chief executive, Cilla Snowball.
This article was first published on campaignlive.co.uk
- Digital Account Director - Creative Agency - London Sphere Digital 50-70k +bonus +benefits, London, South East
- Managing Director - Equity potential DU Group £120,000 - £150,000, South Oxfordshire
- Ad technology Platform Account Director Ultimate Asset £60000 - £70000 per annum + +comm+stock, London
- Senior Sales Manager Ultimate Asset £55000 - £60000 per annum + +50%+bens, London
The console is dead: The Socialisation of Gaming
The games console as we know it is dead. When Microsoft unveiled the Xbox One earlier this week, it was clear that this was more than a device that would enable you to play Call of Duty or FIFA – this was, in Microsoft’s own words, “an all-in-one home entertainment system”.