Fourteen UK agencies appointed as Facebook's preferred marketing developers
By Emma Powell, campaignlive.co.uk, Monday, 23 April 2012 11:50AM
Glue Isobar, AKQA and Dare are among the 14 UK companies to join Facebook's new global Preferred Marketing Developer (PMD) programme.
The revamped PMD has been formed from the combination of the Preferred Developer Consultant (PDC) and Marketing API (MAP) programmes. It offers certifications for high-quality apps, page management, ads, and insights tools and services.
The 14 UK-based companies have joined 233 global firms on the list.
The UK companies are: TBG Digital, which was one of the original Facebook API partners; Jollywise Media; Kerve Creative Ltd; glue Isobar; Sports New Media; AKQA; OneIota; Reevoo; Comufy; Apsmart Ltd; Independents United; EngageSciences; PageHub and Dare
Companies admitted to the programme must be adept at understanding the Facebook platform policy and development tools, as well as having a long track record of providing Facebook-centric services to brands.
Last week, Carolyn Everson, global marketing partner at Facebook, told Campaign that media and creative agencies have a "critical" role to play in the company's future plans.
This article was first published on campaignlive.co.uk
- Facebook hands users greater control over Sponsored Stories
- Glue Isobar launches Nowlab innovation unit
- Cannes 2012: Facebook launches agency education scheme and creative council
- Cannes 2012: Facebook's D'Arcy continues to woo creative agencies
- Campaign Viral Chart: P&G Olympics ad shared over 300,000 times
- Brand Barometer: Social media performance of Converse
- Facebook splashes $1bn on Instagram acquisition
- Think BR: The end of innovation? How Facebook will fare post IPO
- Account Manager - Integrated & Automotive Spectrum 360 Recruitment £25k - £28k, London, Soho
- Digital Strategist The Little Black Book Agency £40000 - £50000 per annum, Manchester
- Senior Account Director Source £55000 - £60000 per annum, London
- Account Director - Senior Account Director Source £55000 - £60000 per annum, London
- Project Manager Source £45000 - £55000 per annum, London
- Blippar connects disjointed families, says MEC executive
- Fans take on Jo-Wilfried Tsonga in Twitter-powered tennis game
- Campaign Viral Chart: Samsung scores hat-trick in tech-heavy chart
- Jaguar readies global campaign for F-Type launch
- Samsung strikes placement deal with The Wanted
- ITV and Channel 4 insist they will beat declining ad market
Pinterest takes big step towards working with major brands
It marks Pinterest’s first step towards associating images directly with brands and could be the beginning of a change on the social network that sees it become a marketplace as well as a site where people pin ideas of things they like or that inspire them.