Aunt Bessie's 'Margaret and Mabel' by VCCP
Agency: VCCP
Rating: 5.0
By Daniel Farey-Jones, campaignlive.co.uk, Monday, 26 March 2012 10:10AM
Tim Hipperson: chief executive of G2 Joshua
Catto, who was previously managing partner at shopper marketing agency Live & Breathe, has been appointed to develop G2 Joshua's shopper-marketing offering.
He will report to executive creative director Richard Jones.
Stockton was previously client director for Diageo at Saatchi & Saatchi and was responsible for developing the shopper marketing programme for its global travel offering.
Stockton's remit as global brand director will involve building brands and consumer insights on a regional, local and global level.
Tim Hipperson, chief executive of G2 Joshua, said: "These hires are reflective of the agency's continual dedication to growth, demonstrated by our recent office move to Knightsbridge, coupled with the creative and connected vision outlined in our new manifesto."
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This article was first published on campaignlive.co.uk
The games console as we know it is dead. When Microsoft unveiled the Xbox One earlier this week, it was clear that this was more than a device that would enable you to play Call of Duty or FIFA – this was, in Microsoft’s own words, “an all-in-one home entertainment system”.