VIFF 'an open mind is advised' by TBWA\Vancouver
Agency: TBWA\Vancouver
Rating: 5.0
Out and About 15 March
By Mark Banham, mediaweek.co.uk, Thursday, 15 March 2012 04:30PM
This week Out and About drops in on the fifth anniversary party for IPC Media's Look, busks with CBS Outdoor and attends the GQ cocktail reception at Baselworld 2012 at the Historisches Museum in Basel, Switzerland.
Condé Nast president Nicholas Coleridge and Mexico GQ editor Rafael Molano
- CBS Outdoors and The Big Charity Busk Off.
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This article was first published on mediaweek.co.uk
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Forget the ‘Store of the Future’; brands need to think about the store of tomorrow
Technological innovations are everywhere, and while we may hear about a number of fascinating new developments, few will actually truly define the future of retail. Considering the changing landscape, technology is irrelevant if you don’t first understand both the behaviours and motivations of consumers in a hyper-connected, multi-channel world.
