campaignlive.co.uk, Thursday, 08 March 2012 12:11PM
Winners picked up their gold awards from DJ and presenter Edith Bowen who hosted the event. Entertainment after the ceremony came from singer Paloma Faith who had a tough job on her hands trying to keep the attention of the excited creatives.
If you have a Daily Diary story please email email@example.com
This article was first published on campaignlive.co.uk
Marissa Mayer certainly knew what was coming when Yahoo announced its $1.1bn (£723m / 857m euros) purchase of blogging platform Tumblr earlier this week. Rather than waiting for the critics to pounce, she issued a rather succinct, clear and highly quotable message proactively: “we promise not to screw it up”.