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Clear Channel Outdoor Planning Awards 2013 shortlist revealed

25 Mar 2013 | by Staff

and Kinetic adidas 'Take the Stage' entered by Posterscope and Carat Greggs the Bakers 'Taste Rescue Centre ...

3 great ads I had nothing to do with: Tango "St George"

25 Mar 2013 | by Thinkbox

and directed by TV drama director Colin Gregg. To see more films in this series, visit Three Great Ads I ...

Government's comms on Budget 'more disciplined' than last year

20 Mar 2013 | by Daniel Farey-Jones

fortunes. Tax U-turns 2012 Hot food Greggs and the Cornish pasty industry were ...

Greggs launches first TV campaign in two years

15 Jan 2013 | by Teresa Fitzherbert

Greggs, the bakery group, has invested more than £1m in a new marketing campaign that includes its...posts. Graeme Nash, head of customer and marketing at Greggs, said: "The new campaign is focused on value, quality and freshness, and the great options available at Greggs." He added that the TV ads, created by advertising agency Gratterpalm, were designed to show viewers that Greggs offered a welcome ...

Campaigns Showcase: Public Affairs - Westbourne Communications - HS2 supporters put their case on the line

14 Dec 2012 | by Matt Rumble

The campaign gathered support from 1,000 businesses, including Greggs, Morrisons and regional companies ...

Greggs chief quits after four years

10 Dec 2012 | by John Reynolds

Ken McMeikan, the chief executive of Greggs, is leaving the baker to take up the same role at Brake...Greggs said today that he will stay on in his role until a successor is appointed. It has begun a search for a replacement. McMeikan was appointed chief executive of Greggs in June 2008. He ... a total of 14 years at Tesco. Greggs, which has 1,600 shops in the UK, reported that its like ...

Action for Children appoints Paul McDonald as director of comms

30 Nov 2012 | by Matt Cartmell

Paul McDonald joins the children s charity from Kings College London, where he was head of comms. He has also held senior comms roles at Diabetes UK and RNIB and has worked as a national newspaper journalist. He replaces Gregg Vines, who has left to work for Oxfam Australia. McDonald leads a team of 45 ...

Greggs hit by weak sales on the high street

11 Oct 2012 | by John Reynolds

Greggs has today reported like-for-like sales have dropped 2.6% in the 14 weeks to October, blaming...campaign for its Halloween range. Today Greggs, which has 1,600 shops in the UK, reported its financial ... at the end of September, also impacted sales in the period." Greggs said it remained cautious about ... contribution from wholesaling and franchising." In the period, Greggs said it opened 37 new high street ...

Greggs uses zombies in digital campaign for Halloween promo

10 Oct 2012 | by Loulla-Mae Eleftheriou-Smith

Greggs has enlisted the help of five zombies in a digital campaign promoting its Halloween range....city to a Greggs, where they attempt to walk inside, leaving screaming consumers in their wake. The Greggs' store manager pushes the zombies out of the shop with a broom, telling them the shop has nothing to offer them. The ad then drives consumers to Greggs Facebook page, which will update consumers about ...

The challenges of taking a regional brand national

04 Oct 2012

the power or meaning of its Scottish roots to a broader British audience.' So, whether it's Greggs' march ...

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