O2 achieved a 2.5 per cent increase in incremental reach online using the recently launched TV Accelerator (TVA) tool from the digital ad network and technology company Collective.
Evian's "baby & me" film was the most popular video ad of 2013 in the UK, according to YouTube, followed by ads from John Lewis and Three.
MediaCom has hired Ben Phillips, the commercial director from mobile ad platform Adloqi, as its first global head of mobile.
Ahead of making your new year's resolutions, Campaign offers a suggestion: 2014 is the year you should learn to code.
ITV's 'I'm A Celebrity...Get Me Out of Here!' final was the highest-rating programme on TV last night, with a five minute peak audience of 11.9 million tuning in to watch Westlife star Kian Egan crowned 'King of the Jungle'.
Starcom MediaVest Group has promoted its head of SEO, Andrea Brown, to managing director of its content arm LiquidThread in London.
The unexpected revival and boom in television advertising in the second half of 2013 has been supported by new forecasts from ZenithOptimedia today.
Amazon, the online retailer, this week released a video announcing it is experimenting using small "drones" to deliver packages directly to customers.
The Royal Bank of Scotland Group has revealed the timings for its Williams Glyn s ad pitch. A brief will go out on 13 December, with presentations to be held in mid-January. Pitches for Travelodge s advertising account are being held on 17 ...
ZenithOptimedia has promoted Sébastien Danet, the president of ZenithOptimedia France and chairman of VivaKi France, to the additional role of chairman of the new sub-network containing Walker Media.
London & Partners, the capital's promotional body, is looking for an agency to create a campaign promoting .london as a domain name.
Barclays is conducting a review of all of its agency relationships in a process managed by Oystercatchers.
This week, Justin Stephenson, director of ad sales, A+E Networks UK, pitches, plots and plans, while thinking about exercise.
Aegis Media's Vizeum has won the £10 million media planning and buying business for RSA's insurance brand MoreThan, previously held by Starcom MediaVest Group.
View our gallery of highlights from this year' Campaign A List party, including shots of: Steve Hatch, Facebook's incoming UK and Ireland regional director; James Murphy, Adam and Toby Horry, Dare's managing director.
The Marketing Agencies Association, whose members include Iris and The Marketing Store, has called for a "crisis summit" to discuss "counterproductive demands" by advertisers.
Activision Blizzard, the computer games company that publishes 'Call of Duty', is looking to appoint its first social media agency across Europe.
Maxus has launched Maxus Partnerships, a content and sponsorships division, and hired Laura Wade, the head of digital at UTV's TalkSport and Sport magazine, to run it.
Sharing of branded video has increased 50-fold since 2006, with Unilever's Dove "real beauty sketches" experiencing close to a 70-fold increase on the brand's most shared ad in 2006 compared to 2013.
Advertising industry trade bodies have condemned a bid by the pharma giant GlaxoSmithKline to get its agencies to make "bonus" payments to remain on its roster.
Goodstuff Communications has been awarded the media planning and buying account for the malt loaf brand Soreen.
Things We Like
Other things we like this week include UsVsTh3m reaching seven million uniques and growth in web shopping on Cyber Monday.
- Cinema makes a play for brands after digital reboot
- ZenithOptimedia plots new network with Walker Media
- A Smooth takeover? It has been anything but
- Brands and agencies gear up for Brazil 2014
- For an ancient medium, mags don't feel past it
- Govt urged to resolve digital switchover row
- Industry pays tribute to Sky Media's Milligan
- Decoding the future at Mindshare's Huddle
- Artworker Fashion & Retail Personnel Consultancy £23000 - £25000 per annum + Outstanding Benefits!, London
- UK Account Director Haymarket Media Group Dependent on experience, Teddington, Middlesex
- Junior Recruitment Consultant, Insight Team Hasson Associates £Competitive , Central London
- UK Digital Lead Hasson Associates £70,000 - £83,000, Central London
- Qualitative Director Hasson Associates £60,000 - £70,000, Central London