VIFF 'an open mind is advised' by TBWA\Vancouver
Agency: TBWA\Vancouver
Rating: 5.0
campaignlive.co.uk, Thursday, 11 October 2012 08:00AM
If you are still a bit down on yourself after that pep talk, best to look away now. Because while some of us might have a knack for accessorising or parallel parking, some people are talent. A massive party to showcase the winners of an annual competition that finds "emerging global creative talent" was held at Mother last week. Adland's seasoned creative types were invited to "The Mother Bar Crawl" to visit 20 pop-up watering holes, each of which were run by the 20 competition winners. Cue a right old schmoozeand booze-fest. Let's hope their talent extends to the detoxifying faculties of their livers.
This article was first published on campaignlive.co.uk
Twitter has announced an addition to its Twitter Cards today to allow marketers to generate leads and drive purchases and all within the space of a tweet.
It is a significant move that brings the ability for Twitter users to easily leave their contact details within expanded tweets, called the Lead Generation Card, to express interest in what a brand is offering.