campaignlive.co.uk, Thursday, 17 May 2012 12:00AM
"It's a great concept and the perfect ad to getting the nation excited about Euro 2012. Despite Carlsberg being a Danish company, the spot still manages to include the right amount of English patriotism, but is also brilliantly self-deprecating." It was created by David Govier and Simon Johnson, and directed by Peter Cattaneo through Academy.
This article was first published on campaignlive.co.uk
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