Aunt Bessie's 'Margaret and Mabel' by VCCP
Agency: VCCP
Rating: 5.0
Turkey of the week - St Luke's/Mooncup ad
campaignlive.co.uk, Friday, 08 July 2011 12:00AM
Maisie McCabe is horrified by the latest Mooncup ad from St Luke's
"The song in this awful ad goes: 'Love your Marylou, your vag-joo-joo.' Someone's been paid to come up with 25 irritating nicknames for female gentalia. Understandably, they've left out the c-word. To make it even more excruciating, they've created a Victoria Wood-style ditty that seems to go on forever. I can't imagine who could possibly be charmed by this, let alone prompted to buy a Mooncup." Got a pick or a turkey? E-mail us at campaign@haymarket.com
This article was first published on campaignlive.co.uk
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