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Sky Sports 'start of season' by Brothers and Sisters
Campaign Work, Friday, 14 August 2009 11:37AM
By getting under the skin of the football fan Sky is hoping its latest TV campaign, created by Brothers & Sisters, will help promote the broadcaster as a football fan itself as the football season kicks off.
Sky Sports 'start of season' by Brothers and Sisters
Building on the strapline 'We know how you feel about it, because we feel the same', the campaign follows a number of fans, from female builders to aspiring footballers as they describe just what it means to be a football fan.
This article was first published on Campaign Work
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