VIFF 'an open mind is advised' by TBWA\Vancouver
Agency: TBWA\Vancouver
Rating: 5.0
In association with
McDonald's 'airport' by Leo Burnett
By Colin Marrs, Campaign Work, Thursday, 26 February 2009 01:54PM
McDonald's has launched its 2 for 1 Cinema Ticket campaign with this spoof tearjerker.
This article was first published on Campaign Work
Additional Information
Campaign Jobs
- Managing Director - Equity potential DU Group £120,000 - £150,000, South Oxfordshire
- Senior Ad Operations Executive/Trafficker Propel £2600 - £30000 per annum + Benefits, City of London
- Senior Marketing Manager Future Publishing £competitive+bens, Bath
- Content Manager/ Team Leader - Central Leicester ASG £33,000 - £35,000, Central Leicester
- Midweight Front End Developer- salary up to £35k Digital Gurus £30000 - £35000 per annum, London
Highest rated
Most viewed
- Blippar connects disjointed families, says MEC executive
- Fans take on Jo-Wilfried Tsonga in Twitter-powered tennis game
- Campaign Viral Chart: Samsung scores hat-trick in tech-heavy chart
- Heinz brings back invisible bottle of tomato ketchup
- Polycell gets cheeky in crack-filler campaign
- Initiative scoops Amazon global media business
Most commented
-
All aboard Marissa Mayer’s Yahoo acquisition train
Marissa Mayer certainly knew what was coming when Yahoo announced its $1.1bn (£723m / 857m euros) purchase of blogging platform Tumblr earlier this week. Rather than waiting for the critics to pounce, she issued a rather succinct, clear and highly quotable message proactively: “we promise not to screw it up”.
