VIFF 'an open mind is advised' by TBWA\Vancouver
Agency: TBWA\Vancouver
Rating: 5.0
O2's latest ad is for Bluebook, its free service that allows O2 customers to back up and store information from their mobile phone on a secure online portal.
The spot shows a woman collecting all her happy memories in the form of photographs and text messages and storing them in her Bluebook.
This article was first published on Campaign Work
A useful study here from the ‘Pew Research Center’ taking a look at the demographic make-up of US social media users across Twitter, Tumblr, Pinterest, Instagram and Facebook. No data on LinkedIn of Google+, but great stats all the same.