In association with
Campaign Work, Thursday, 26 February 2009 01:54PM
ESPN has launched four ambitious, stunt- and animal-filled spots in the US to promote its live sports coverage.
Each 90-second commercial follows the comedic exploits of self-proclaimed professional sports party planner Stanley Palochak and his assistant, Reid Miller, played by improv actors Kevin Small and Ryan Churchill.
The ads, which were shot by Wild Plum director Bob Rice in only four days, show the characters unleashing real animals into the homes of sports fans.
This article was first published on Campaign Work
A useful study here from the ‘Pew Research Center’ taking a look at the demographic make-up of US social media users across Twitter, Tumblr, Pinterest, Instagram and Facebook. No data on LinkedIn of Google+, but great stats all the same.