Aunt Bessie's 'Margaret and Mabel' by VCCP
Agency: VCCP
Rating: 5.0
In association with
Campaign Work, Wednesday, 31 October 2012 03:20PM
Activision Publishing 'Call of Duty: Black Ops II' by 72andSunny
The campaign includes a 60 second trailer and an integrated out-of-home campaign.
This article was first published on Campaign Work
The games console as we know it is dead. When Microsoft unveiled the Xbox One earlier this week, it was clear that this was more than a device that would enable you to play Call of Duty or FIFA – this was, in Microsoft’s own words, “an all-in-one home entertainment system”.