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Hyundai 'whatever it takes' by M&C Saatchi and Innocean Worldwide
Campaign Work, Wednesday, 01 August 2012 09:56AM
Hyundai has released a spot by M&C Saatchi that aims to introduce the car brand to new consumers in the UK.
Hyundai 'whatever it takes' by M&C Saatchi and Innocean
The central theme is that Hyundai will do whatever it takes to ensure everything works "just right".
The ad was written by Simon Hipwell, art directed by Matt Pam and directed by Thirtytwo through Pulse. Post-production was by Rushes, with audio post-production by Wave Studios.
This article was first published on Campaign Work
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