In association with
Campaign Work, Wednesday, 02 May 2012 04:08PM
The ad uses animated dots to represent the individuals who will carry the Olympic Torch around the UK.
It was created by Jules Chalkley and Nick Simons, animated by Sander Jones, Boris Kossmehl and Marie Verhoeven, and directed by Kristian Andrews through Red Bee Media and Studio AKA.
This article was first published on Campaign Work
Video marketing for businesses can be a tough game to play. The video landscape is full of funny pranks and comedy acts, so finding an area to put your real content where it will be viewed is difficult. Many businesses are attracted to YouTube, as they boast six billion hours of video viewed. So, they figure, hey why can’t I get some of those hours. The problem is: YouTube’s viewed content is dominated by shows and comedy.