Tic Tac 'worst breath on earth' by Ogilvy & Mather Paris

Campaign Work, Tuesday, 10 April 2012 12:00PM

Ogilvy & Mather Paris staged and shot a stunt in France for Tic Tac that dramatises the consequences of having bad breath.

Tic Tac 'worst breath on earth' by Ogilvy & Mather Paris

Tic Tac 'worst breath on earth' by Ogilvy & Mather Paris

The stunt took place in Rouen, where the Tic Tac owner Ferrero's factory is based. It launched at the weekend and has clocked up nearly 200,000 views on YouTube.

This article was first published on Campaign Work

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