Breast Cancer Care 'pills' by M&C Saatchi

Campaign Work, Monday, 19 March 2012 02:10PM

The "support for the woman behind the cancer" campaign launches in cinemas this month.

Breast Cancer Care 'pills' by M&C Saatchi

Breast Cancer Care 'pills' by M&C Saatchi

View Sizes

The ad, directed by Julia Fullerton-Batten, features a naked woman decorated in tablets. The tablets fall away one by one to reveal the woman behind it.

It is also running on outdoor poster sites and at breastcancercare.org.uk/thewoman.

This article was first published on Campaign Work

Share

X

You must log in to use Clip & Save

blog comments powered by Disqus

Additional Information

Campaign Jobs




The Wallblog logo