Saga 'cruises and holidays' by VCCP

Campaign Work, Friday, 06 January 2012 11:23AM

Saga, the provider of services for the over-50s, has revealed the first ad created by its newly appointed agency, VCCP.

Saga 'cruises and holidays' by VCCP

Saga 'cruises and holidays' by VCCP

The brief was to "break the ingrained cultural associations that society has about age and about Saga".

This article was first published on Campaign Work

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