In association with
Virgin Media 'our house' by DDB UK
Campaign Work, Monday, 07 February 2011 11:14AM
DDB has launched its first brand-focused work for Virgin Media since it won the £71 million account in May.
The ad features lyrics from the Madness anthem ‘Our House’. The ads are part of a multi-million pound media campaign, including outdoor, social media and online, print and radio.
Virgin Media also took over Facebook’s homepage on the luanch day and is creating a dedicated online destination at www.virginmedia.com, enabling visitors to explore a range of interactive videos and helping to bring Virgin Media’s next generation digital services to life.
This article was first published on Campaign Work
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Forget the digital cluster bomb – be more like Bob
It’s said that the average person is exposed to 30,000 marketing messages a day. To me that’s worrying news for us marketers – especially if it’s your job is to build marketing relationships with consumers.