VIFF 'an open mind is advised' by TBWA\Vancouver
Agency: TBWA\Vancouver
Rating: 5.0
In association with
Campaign Work, Friday, 21 January 2011 12:39PM
Aviva 'holiday packing' by AMV BBDO
The ad aims to make people realise that protecting their most important asset, their family, is essential.
This article was first published on Campaign Work
For an industry supposedly in demise, the music business is leading the way when it comes to generating social currency. And, for the savviest of social marketers, generating sales as well.