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Campaign Work, Thursday, 06 January 2011 11:12AM
The ads shows the Tesco family in different scenarios using the barcode app to scan various products they have run out of or like the look of.
This article was first published on Campaign Work
The games console as we know it is dead. When Microsoft unveiled the Xbox One earlier this week, it was clear that this was more than a device that would enable you to play Call of Duty or FIFA – this was, in Microsoft’s own words, “an all-in-one home entertainment system”.